The New York Times | Kimbal Musk Wants to Feed America, Silicon Valley-Style

It’s easy to understand why some people in this town of soul music and dry-rub ribs don’t know what to make of the tall tech billionaire in a big white cowboy hat who has been opening restaurants and buying up hundreds of acres of land that used to grow cotton.

Kimbal Musk, 45, got rich working in tech alongside his older brother, Elon. Now he wants to do for food what his brother has done for electric cars and space travel.

Although Mr. Musk has food ventures humming along in Colorado, where he lives, as well as in big cities like Chicago and Los Angeles, he has become enamored of places like Tennessee, Indiana and Ohio — parts of the country he believes are the ripest for a revolution in eating and agriculture.

Go to Article